TENNESSEE RUNNING

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Editorial Marketing
Tennessee Running is a professional publication committed to supporting the state’s running community. If you are trying to market a product or event to runners and multi-sport athletes in Tennessee, we can help you.

Advertising Benefits
Our magazine has been identified by advertisers as a convenient, effective approach to penetrating the “core runner” marketplace.

Tennessee Running Magazine will provide you with:
• A circulation of 3,000 magazines (and rising) per issue, with readership in excess of 7,500 per issue.
•Access to the “grass roots” running market, unequaled by any other medium in Tennessee.
• An audience of serious, affluent consumers.
• A cost-effective marketing tool.
• A marketing technique that puts your company or event into the focus of Tennessee’s core runners and multisport athletes.
• A sleek, informative, professional website that is updated, daily, with the latest regional and national running news.

Editorial Content
Each issue of Tennessee Running contains articles that appeal to runners of all ages and abilities. Each edition has editorial focusing on training, injury prevention, and nutrition. We write about local athletes, from elite runners making an impact on the national level, to high school runners, to local masters (over-40) runners.

We also offer race reports and results from around the region. Our event calendar is the most comprehensive and up to date in the region. We will also provide a spring and fall shoe review in our March and September issues.

Tennessee Running is also the official publication of the Long Distance Running division of USA Track & Field -Tennessee. As such, it is your best source for news pertaining to your sport’s governing body, both on a regional and national level.

Distribution

Tennessee Running is a bi-monthly magazine published 6 times per year. Each issue is distributed via paid subscriptions, store sales (specialty running stores and bookstores), and at local races (in goodie bags)

Online Marketing

The Tennessee Running website, www.tnrunning.com, is an invaluable compliment to our publication. Our site, established in January 2005 actually outdates our magazine by a year, and quickly established itself as the most popular running website in Tennessee. Tnrunning.com currently receives between 70,000 and 100,00 hits per month with approximately 6,000-9,000 unique visits.

Our site features interviews, timely race results and event coverage including reports and photo galleries from around the region. We also offer training and injury prevention tips. Our online event calendar is the most comprehensive in the region.

Advertising opportunities on our website can greatly complement your print advertising and increase traffic to your own site by offering banner or tile advertising.

Tnrunning.com can completely tailor your internet marketing campaign with thousands of guaranteed page views throughout the site.

Marketing Services

Goodie Bag Program
Throughout the year, Tennessee Running will distribute magazines free of charge for race goodie bags. Race advertisers will receive a 20% discount on listed rates for allowing Tennessee Running to distribute magazines into goodie bags.

“Race In A Box”

Attention Race Directors! Tennessee Running now provides you with the perfect package of services essential to your event’s success. With our Race In A Box program, you will receive the following, for just one flat rate:

• Advertising in Tennessee Running magazine
• Free 120 x 60 pixel Tile Ad on our website
• Printed Race Numbers with event name, up to 500. $130 for each additional grouping of 500.
• Race Goodie Bags to provide to participants.
• Help with online registration through active.com (if needed).

All Tennessee Running needs in return is the following:
• Space at your event for a 10’ x 10’ tent to promote our magazine.
• Our logo on all T-shirts and brochures
• 2 complimentary entries to your event.

Click here to download a PDF version of a recent issue.

Click here to download the 2008 Media Kit

 

"Without ice cream, there is darkness and chaos." -- Don Kardong, 1976 U.S Olympic Marathoner